How to Customize, Optimize and Monetize Your Facebook Fan Page

March 5, 2010

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Did you know that over half of Facebook’s 400 million active users log in daily and spend an average of 55 minutes per day on the site?  Compared to other social sites, these stats are extremely impressive!

Here’s a quick video to show you some of the features you can add to optimize your fan page and start generating more leads, engagine with more potential clients and building more trust.

You May Need to Step Away from the Social Media Mic

January 21, 2010













Make no mistake:  Running a successful social media campaign can be a lot of work. It’s time consuming, a little overwhelming and it demands a lot of attention.  However, as I am sure you have seen in countless case studies (here’s my latest favorite), the benefits and rewards can far outweigh the efforts.

Since these campaigns can drain even the most socially savvy entrepreneur, I have been working on a few solutions to streamline the engagement and communication portions of a social media campaign.  My goal:  keep engagement real, timely and consistent.

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