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#524: How To Monetize Your Instagram (Without Changing Your Content Strategy) With Natasha Willis

December 8, 2022

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A personalized AI chat funnel can drive growth, revenue, and interaction with your audience

I know the idea of using an AI chat funnel — AKA a chatbot — as part of your Instagram strategy can be a little intimidating… and maybe even seems a bit impersonal.  

Afterall, you’ve built your social media audience from the ground up, and have made it a priority to personally respond to each DM you receive in order to create that oh-so important connection.

But the truth is, leveraging an AI chat funnel on Instagram can not only help you increase leads and interaction, but it can make your life a heck of a lot easier by freeing up your time, and allowing you to focus on connecting with your audience in other ways. 

Not to mention, it’s actually pretty easy to get up and running. 

Now, if you’re totally new to the subject of AI — and the mere mention of it freaks you out — don’t sweat it sweet friend, because my guest on this episode, Natasha Willis, is going to break it all down for you. 

Natasha is the co-founder of School of Bots, a company that helps businesses boost their revenue through chat marketing systems. They’ve helped over 14,000 clients, including giants like MindValley and Foundr, increase their Instagram leads in ways that will absolutely blow your mind.

In this episode, she’ll explain:

  • What an AI chat funnel is, and why it’s important to have them on your radar
  • Whether or not using an AI chat funnel is right for your business
  • Why it’s important to have a pulse on the future of automation

Plus, you’ll take away an actionable formula you can use to grow leads, sales, and organic content on social media today, so be sure to have a pen and paper handy to take notes.

Here’s a glance at this episode…

  • [06:26] School of Bots is a marketing agency that works with information product businesses to help them scale their campaigns through AI.
  • [08:09] AI chat funnels help potential customers move through the process faster. 
  • [11:59] Natasha helped Foundr go from a 23% to a 70% conversion rate, and make $60,000 in revenue. 
  • [15:18] They used DM automation with a Mindvalley launch and increased their lead generation by 800% on an Instagram DM lead capture. 
  • [16:39] Ninety percent of consumers want to talk to businesses through messaging. All of your content can be turned into a lead generation opportunity.
  • [18:46] There are eight different ways to start a conversation on Instagram. 
  • [28:05] Get started with a two-step story sequence. Have a confirmation in the messages with buttons that guide through the conversation.
  • [36:02] Be open to shift your beliefs about automation. Companies that thrive will combine good AI with good human creativity. 
  • [40:25] AI is the only way that you can talk with and serve your customers 24/7.
  • Message the word ‘Amy’ to Natasha Willis on Instagram to see how everything works.

Click here to listen!

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