Listen on…
Why customer service is the key to building lasting relationships, turning first-time customers into raving fans, and scaling your business to the next level.
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Traveling to another country is already pretty stressful, right? Now, imagine doing it with a suitcase full of brand-new clothes and everything you need for 2 weeks, only to find out that it doesn’t arrive at your destination. Well, unfortunately, this nightmare became a reality for my dear husband, Hobie, turning our Italian getaway into a frustrating and confusing customer service fiasco.
But, the best lessons sometimes come from the most unexpected places! This trip was truly an eye-opener for me about the power of customer service and made me rethink how we handle these issues in my own business. When we were stuck with terrible customer service, we felt deflated, stressed, and overwhelmed – feelings I NEVER want my wonderful customers to experience.
So, in this episode, I share our luggage horror story, the 5 invaluable lessons I learned from it, and my top tips on creating a rock-solid customer service experience. After all, a great customer experience is a crucial part of online marketing – it’s how you build lasting relationships, turn first-time customers into raving fans, and scale your business to the next level!
Today, I cover:
- (3:01) The quick backstory of our customer service nightmare in Italy
- (8:28) Why you should always acknowledge and validate your customer’s feelings
- (11:13) The importance of providing clear next steps to your customers
- (13:17) Tips for maintaining proactive follow-ups
- (15:29) How to turn a negative experience into a positive one with a “surprise and delight”
- (17:35) What you should include in your customer service playbook
- (21:40) Using customer feedback to grow your business
Listen in because while your marketing brings them in, exceptional service keeps them coming back, my friend!
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